After years of development, testing, setbacks, lessons learned, and refinement, I finally put together a short HOL Primer.

The primer explains the vision behind Hooked on Local (HOL), why we believe local discovery is broken, and how a simple scan can connect people to businesses, events, services, and community information in real time.

It's only 12 pages, visual, and designed to be an easy read.

If you're interested in local commerce, community engagement, tourism, or simply how people discover what's around them, I'd appreciate your feedback.

Download the HOL Primer here

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